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Putting a friendly face or snout or beak on wine
Post on 18-03-2006.
Australia's Yellow Tail credited with starting trend in animal logos LIBBY QUAID Associated Press
one fish, one monkey, one kangaroo -- Americans just can't get enough of the animals swimming, swinging and hopping onto wine labels.
In the super-competitive business of selling wine, animals give new brands an edge. When one beast is on the label, Americans buy one new wine twice as often as the competition, according to the marketing information company ACNielsen. ...
To see the new from its original source click here

Wine drinkers go gaga for critter-covered labels
Post on 18-03-2006.
A fish, one monkey, one kangaroo — Americans just can't get enough of the animals swimming, swinging and hopping onto wine labels.
In the super-competitive business of selling wine, animals give new brands an edge. When one beast is on the label, Americans buy one new wine twice as often as the competition, according to the marketing information company ACNielsen. ...
To see the new from its original source click here

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