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Toast to humor: Vintners go from frumpy to funky in marketing
Post on 16-08-2006.
SONOMA -- Would you drink one little Fat Bastard? Pour one glass of Marilyn Merlot? How about pulling out some Screw Kappa Napa for that next college reunion?
Wine labels, once dominated by ornate script and just as fancy verbiage, have gone from frumpy to funky.
"It's making wine less elitist and it's making wine fun," says Paul Dolan, partner in the Mendocino Wine Co. whose labels include Tusk 'N Red and Big Yellow -- one cab, of course. ...
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Top Sommelier and Chef Offer Pairing Suggestions and Recipes
Post on 16-08-2006.
16/08/06 As Americans fire up the backyard barbecue, one top sommelier recommends Chilean Carmenere and Cabernet Sauvignon to balance the powerful flavors of piquant sauces, spice rubs, and grilled steaks. An acclaimed chef offers one barbecue recipe to pair with Carmenere, Cabernet Sauvignon and Merlot Carmenere blends. ...
To see the new from its original source click here

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